New Collections
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Chanel chooses Luna Bijl to star in the new Fall 2017 Eyewear Campaign

Since they were very first founded in 1910 in Paris, France, Chanel has consistently paved the way for fashion revolutions, setting style the bar high and influencing fashion trends with its inimitable designs and revered craftsmanship techniques. Chanel has achieved divinity within the high fashion community, and its luxury ...

Eye Health

Luxury and celebrities for Chanel AW17 launch

When founder Coco Chanel first created her brand, she thrived to redefine modern femininity, shedding away traditional corsetry and bodice for androgynous yet elegant silhouettes. Not only did she revolutionise clothing for women, she also pioneered a new kind of lifestyle through her clothing that is both comfortable and ...

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Kick start your Summer with the new Blaze collection by Ray-Ban!

Ray-Ban is the most iconic, highly-regarded name in the modern, premium eyewear world. It is a brand that has evolved to become synonymous with a timeless sense of style and an unrivalled element of class that transcends fashion trends. Ray-Ban has a hugely influential heritage that has make an impact since it was founded ...

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Check out the colourful Mambo Collection by Dolce & Gabbana!

Italian fashion powerhouse Dolce & Gabbana was founded in 1985 in Milan, Italy. The Dolce & Gabbana eyewear line has earned a prominent position in the modern, luxury landscape and is recognised for its distinctively playful expression of youthfulness, its flavourful Mediterranean infusions as well as for its unique ...

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Discover the revolutionary collaboration of Oliver Peoples and Pour Berluti

Oliver Peoples is, without a shadow of a doubt, the most distinctive eyewear brand in existence. The brand is hailed as an iconic, unrivalled eyewear brand known for their exquisitely superior craftsmanship heritage and their purposeful usage of progressive materials. Oliver Peoples handcrafts all of their optical designs ...

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Fine craftsmanship meets the art of calligraphy in the new Persol Calligrapher Edition

Luxury Italian born eyewear brand Persol are, today, prompt up by and elevated into the divine eyewear realms by a rich and diverse history. The unique Persol journey began in 1917, making them one of the oldest eyewear companies in existence. Persol are famous for their execution of durable, versatile and compositionally ...

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Haven’t you seen Willow Smith starring in Chanel’s FW’16/17 campaign yet?

The latest eyewear campaign by Chanel has seen the luxury fashion brand break their own boundaries as they embody a new found energy and lust for life. The FW ’16 campaign gives rise to the unconventional, youthful age of Chanel with a refreshed, revitalised look. In recent years Chanel has targeted the next generation by ...