The Boss Story
The brand was founded in 1924. Hugo Boss started up his company in Stuttgart, Southern Germany. This was during the time of the Soviet Union. He worked in his small factory before becoming bankrupt; he was then forced to close his business. The company grew into an internationally-recognised brand. They also expanded its product range, from clothing and perfumery to eyewear and accessories. It is now one of the leading fashion brands in the fashion industry.
The brand consists of seven labels; Black, Selection, Green, Orange, HUGO, Kids, and Home. The Black, Orange and Hugo collections are the three labels that offer glasses and sunglasses. The eyewear collections deliver a look that is classically timeless. The men’s collection offers sleek, streamlined designs that ooze with masculinity and sophistication. The women’s collection is no different; it’s classic, elegant, and feminine.
Boss Eyewear Collections
Boss Black is known for its good looks and contemporary style. The designs in this collection really show off the craftsmanship and quality of the frames. The modern frames are designed and crafted with precision and detail; matte finishes and stainless steel metal are the most common in this collection. Boss Orange is a label that has a young, fun and stylish look. The designs reflect the label’s casual elegance and urban style all trendsetters love.
Have fun with colour in this collection as the colour choices are plentiful. Hugo Boss Glasses use a lot of acetates to produce their eyewear. It is the popular frame material because of its non-allergenic properties. Similar to the style of the Black label, HUGO focuses more on its avant-garde style. Despite the minimal approach used to create this collection, the essence of its beauty is in the detailing. Titanium metal not only gives you a thinner and lighter frame, it’s also non-allergenic.